IPL Governing Council Chairman Brijesh Patel revealed at the IPL 2021 Auction that VIVO is back as the title sponsor of the league.
Brijesh Patel spoke ahead of the IPL 2021 auction in Chennai on February 18 & revealed that the mobile phone manufacturer is back as the title sponsor for the T20 league after Dream 11 has been roped as the sponsor for IPL 2020 season. Dream 11 has bided IPL 2020 sponsorship for Rs 222 crores for one season whereas they has been getting Rs 440 crores per year from VIVO.
Earlier last year, VIVO pulled out as a sponsor of the IPL 2020 after a backlash on social media. In 2018, VIVO had signed deal of Rs 2,199 crores for a term of five years.