VIVO Pulls Out As the IPL Title Sponsor for the Upcoming Season!


VIVO has pulled out as the Title Sponsor from the upcoming edition of the IPL after receiving backlash on social media.

VIVO has paid Rs 2,199 crore for a five year contract period in 2018. The BCCI on Sunday had announced that all the sponsors were retained but VIVO pulled out from title sponsorship after receiving criticism on social media due to the ongoing clashes between Indian & Chinese troops in Ladakh in the month of June. The Indian Cricket Board on Sunday had announced that the 2020 IPL season will be played in UAE from September 19 to November 10.

Speaking to media, an IPL Governing Council Member on Sunday said that all sponsors had been retained for IPL 2020.

“All I can say is that all our sponsors are with us. Hopefully you can read between the lines,” he told media after Sunday’s meeting.

The IPL 2020 will be held at three venues in the UAE — Dubai, Sharjah and Abu Dhabi — subject to government approval.

“The Indian Premier League Governing Council met today via video-conference to decide on the issues concerning the VIVO IPL 2020 edition. Taking note of the prevailing COVID-19 situation in India, the IPL GC decided to stage the tournament in the United Arab Emirates (UAE) and the matches will be played in Dubai, Sharjah and Abu Dhabi subject to necessary clearances from the Government of India,” BCCI had said in a press release.

“IPL 2020 will be played from 19th September and the final will be played on 10th November 2020. The 53-day tournament will witness 10-afternoon matches starting at 15:30 IST while the evening matches will start at 19:30 IST”, said BCCI in its Official Statement.